Comparison and Imposter Syndrome: Life of an Instagram Influencer

Rahul Maheshwari
4 min readJun 8, 2024


Imposter Syndrome
Picture Credits : Somerville Oxford University

You know how you sometimes scroll through Instagram and see these influencers living their best lives? Well, that’s where the comparison game starts. You might look at their perfectly curated feed and start feeling like your life doesn’t quite measure up. Trust me, you’re not alone in feeling this way.

In fact, a recent study by Public Health found that Instagram is the worst social media platform for mental health, with feelings of anxiety, depression, loneliness, and FOMO (fear of missing out) being common among users. That’s some serious stuff right there!

Read : What are Instagram Subscriptions

Now, let’s talk about imposter syndrome. Ever felt like you’re just faking it and don’t really belong? Well, welcome to the club! Imposter syndrome is when you doubt your own abilities and feel like a fraud, even when you’ve achieved success. And guess what? Instagram influencers aren’t immune to this either.

Constantly comparing yourself to others and feeling like you’re not good enough can lead to stress, anxiety, and even depression. Plus, trying to maintain a picture-perfect image all the time can be exhausting!

Understanding Comparison and Imposter Syndrome

Comparison is like when you’re checking out someone else’s life or stuff and thinking, “Wow, they’ve got it all together!” It’s a natural human thing, but on Instagram, it’s on steroids. You see influencers posting their glam vacations, perfect selfies, and #OOTD (outfit of the day), and suddenly, your own life might feel kinda blah in comparison.

Imposter syndrome is like feeling you’re just pretending to be successful and everyone’s gonna find out you’re a fake. It’s like, “Sure, I’ve got followers, but am I really that great?” And this hits influencers too. Even with all the likes and comments, they might still wonder if they’re really as awesome as they seem.

Now, how does all this play out in the wild world of Instagram influencers? Well, it’s like a big popularity contest. Follower counts, engagement rates, and keeping up with the latest trends all add fuel to the comparison fire. Many give in and opt for buying such metrics when there are free likes services available.

Plus, there’s the pressure to always be on point with your pics and feed. Aesthetic trends change faster than you can say “Instagram filter” and if you’re not keeping up, you might feel like you’re falling behind.

So, what should you do?

But here’s the thing, it doesn’t have to be this way. As influencers, we need to prioritize our mental health and well-being. We need to take time for ourselves, practice self-care, and cultivate a positive mindset.

Remember, you’re not alone in this. There are tons of influencers out there dealing with the same struggles. So don’t be afraid to reach out for support when you need it. Whether it’s talking to a friend or joining a support group, there are people who understand what you’re going through and can help.

And hey, overcoming comparison and imposter syndrome isn’t easy. It’s a journey, and it takes time and effort. But trust me, it’s worth it. When you focus on being the best version of yourself instead of comparing yourself to others, that’s when you’ll truly shine.

Here are the 7 lesser-known coping mechanisms for Instagram Influencers

Gratitude Journaling: Encouraging influencers to keep a gratitude journal where they write down three things they’re grateful for each day can help shift their focus away from comparison and towards appreciation for what they have achieved.

  1. Limiting Social Media Consumption: Set specific times during the day for checking social media and limiting overall screen time can reduce exposure to triggering content and alleviate feelings of inadequacy.
  2. Mindfulness and Meditation: Introducing mindfulness exercises and meditation practices can help influencers cultivate self-awareness, manage stress, and develop a healthier relationship with their thoughts and emotions.
  3. Celebrating Small Wins: Acknowledge and celebrate the small accomplishments, no matter how insignificant they may seem, it can boost self-confidence and counteract imposter syndrome feelings.
  4. Seeking Mentorship or Coaching: Seek guidance from experienced mentors or coaches who can provide personalized support, accountability, and constructive feedback can be invaluable in overcoming the challenges of the influencer industry.
  5. Engaging in Creative Outlets: Explore creative outlets such as painting, writing, or crafting can serve as a therapeutic outlet for self-expression and offer a break from the pressures of social media.
  1. Practicing Self-Compassion: Emphasize on the importance of self-compassion, kindness, understanding, and forgiveness during moments of self-doubt or failure can foster resilience and self-acceptance.
  2. Building a Support Network: Surrounding with supportive friends, family members, or fellow influencers who understand their struggles can provide a sense of belonging and validation outside of social media metrics.



Rahul Maheshwari

Digital Marketer at SocioBlend | Football Maniac | Value Investor | Petrol Head | Plantsman